Cultural patterns
I. Edward T. Hall -> four distinguishing features (dimensions):
- Time
- Context
- Space
- Information
II. Geert Hofstede -> five distinguishing features (dimensions):
- Power Distance Index (PDI)
- Individuality Index (individuality versus collectivism -IDV)
- Masculinity Index (masculinity versus femininity -MAS)
- Uncertainty Avoidance Index (UAI)
- Long-Term Orientation versus Short-Term Orientation (LTO)
- What are cultural standards (patterns) and what is their purpose?
Gesamtes Dokument "Cultural patterns " herunterladen [ppt][560 KB]